Virtual assistant services have now become an industry in itself and a report by Gartner opines that about half of all online customer self-service search activities will take place by virtual assistants by 2015. A similar study carried on by Forrester found that about 1.4 million virtual agent conversations are taking place for businesses every day. Virtual assistants are now capable of taking in multiple roles that were never expected from a virtual assistant. The advancement in internet technologies is playing a key role in the growth virtual assistant services.
Human like virtual assistant are taking multiple roles on a website such as answering customer questions, performing various helpful tasks, and connecting to enterprise systems when needed. More and more women are entering into this industry as virtual assistants because this type of service is providing them the facility of working from home cum office. As per the view of experts, virtual assistant industry has become so popular because it is helping women to become entrepreneurs as well as to achieve a work/life balance. For women working as a virtual assistant it is providing them real time work experience from their home turfs without searching for jobs that require commuting on a daily basis.